Vasaparken in the heart of Stockholm is home to Sven-Harry’s art museum – a foundation with the mission to promote activities in the field of art, design, and architecture. The signature building, designed by renowned Swedish architects Wingårdh houses a variety of entities ranging from an art museum, shop, a copy of founder Sven-Harry’s own mansion to apartments and commercial premises.The latest addition to the building is a café for which SDL developed the obvious name Guld (eng. Gold) and a characteristic visual identity that has been implemented throughout all visual touch points relating to the venue like menus, window decorations, business cards and more.