Lecture: Björn Kusoffsky at Brand New Conference
The Brand New Conference is a two-day event organized by UnderConsideration, focusing on the practice of corporate and brand identity.
This years conference will take place at the Harris Theater at Millennium Park in Chicago. Björn Kusoffsky has been invited to share how Pop Art has influenced his work; from the concept development of the exclusive record sleeve by Andy Warhol from his time as a pop artist to the graphic simplicity of IKEA.
The conference, September 25–26, consists of eight sessions each day offering a broad range of points of view with speakers from around the world practicing in different environments, from global consultancies, to in-house groups, to small firms.
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